If you are an Amazon FBA seller then you already know that your business runs on the base of buying at a low price and selling it at a higher price. In this process, the rank of a product actually decides it’s actual worth when you are making a decision of what should be the cost of your product.
What is Amazon’s sales rank?
It is a simple process that helps you to get to know about the performance of any certain product in any category in which you are selling your product. Amazon sales rank is also known as the (BSR) Bestseller rank.
What if I tell you that every product that is present on Amazon has a proper ranking in the department of sales numerically in which if you have a lower number for your product than you are going to have more profit. For any Amazon FBA seller, the goal should be to have a source on the products which have a high ranking.
You should buy those products at the price as low as possible and then you should further sell those products at a higher price if you want to make a profit from this business.
How good a product sells decides its sales ranking on Amazon and it is a very good indication for the sellers. You should also look for the average ranking of any product as well because some products sell from season to season.
For example, an air conditioner will only sell in the summer season and not in the winters and similarly, a heater will sell only in the winters and not in summers.
If you look at the current ranking of any product then you are most probably looking at the recent sales of it and it is not going to indicate how good or bad it is going to sell in the near future. For example mobile covers, they will sell well until a new model from the same company will not be launched and the sales will go down after that.
You should also remember that the ranking of any product usually differs from genre to genre. If you are looking for a product in the category of stationery which usually has more than 100’s of products in it and the ranking for any product in this category would differ for any genre with might be only 1 or 2 products.
You should also keep in mind that the rank of a product can be easily affected by even just the sale of 1 product.
How can you any product’s sales rank
There are many ways by which you can easily find the rank of sales for any product that you want. One of the most efficient and easiest ways is to visit the Amazon website and look for the page of the product.
You have to first type the product’s name or you can also write the catalog number in the search bar of Amazon so that you can easily navigate the product. You can find that search bar at the top of the home page.
There on the page, you are going to see an option named as product details on which there will be a highlighted option for the composition and the technical aspect of that product.
If you look at the bottom of the page, there you will be able to see the Amazon bestseller rank which is followed by the number. The number that you see over there is the rank of the current sales of that product.
If you try to look for the different pages of the product then you will be able to compile all the data that you need and further create a database for yourself for the pricing and the ranking of any product.
Amazon seller App
This is a special too for the people who want to find the sales rank of any particular product for themselves so that they can look at all the sales and ranking to make a good decision when they are selling their own product.
With the use of this app, you can easily find the rank of any product. Users can easily check the historical as well as the current ranking of any product and have a look at how good or how bad the product was selling and create his/her own estimate for how good or bad it is going to sell in the near future.
Working on product sales ranking
Each and every product that sells on Amazon has its own rank number to check the selling performance of the product. Let me explain it to you by an example – the hardback is ranked in competition with other hardback novels.
The overall system as you will see is a bit complex. The product has a ranking figure that is shown is for the current ranking and could be misleading for some of the new sellers in the market.
If you want to understand the ranking of the products then you will have to examine all of the histories of any product with its allover ranking and get the complete picture into the frame.
Whenever you are going to sell a product, the rank of it will improve eventually and this could be different for each and every category. Some of the products ranking me increase or decrease according to seasons and some might increase or decrease during some festivals.
Overall the ranking of a product can differ due to a number of factors. You can understand it by the example I gave above regarding the air conditioner and the mobile covers.
Conclusion
This was the complete explanation about the amazon ranking. After reading this article I hope you understood that the amazon seller ranking differs on a no. of factors.
I hope this article was helpful to you and if it was then please let us know in the comments down below.